PODCAST: Postpartum Journey Gone Viral with Janelle Rohner
In today's episode, we’re joined by Janelle Rohner for her first ever podcast interview! If you don't know who Janelle is, then you probably don't have TikTok or Instagram and you're living under a rock somewhere. The whole world has become obsessed with her this year, and we were so excited to sit down with the nurse and mom of two to chat all about how documenting her postpartum journey has lead to viral TikTok videos, over 4 million followers and the Kardashians & Lizzo dueting with her. With a focus on sharing her authentic life to help other moms and women (and people in general) understand that living a healthier lifestyle doesn't have to suck and be miserable, Janelle inspires her community on the daily and we love that she's sharing her story with us! Listen in as Janelle answers all of our questions about going viral, making money on TikTok, dealing with negative comments, the pressure to be successful and more. She also shares her bucket list dreams and hopes for the future!
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Q&A SESSION:
The whole world has become obsessed with you, your personality, watching you eat - it’s crazy!
Janelle finds it just as crazy and says it has been the most wild year of her entire life. Tune in at the 1 min. mark to find out how and when everything changed for the nurse and mom of two.
When patients come in to see you now and they’re a fan, is it weird?
Janelle said she’s definitely getting recognized when out in public and it’s often her voice that they notice. No one has asked her to eat anything or sign anything or take a picture though - everyone has been really nice! Tune in at the 8 min. mark.
You are a nurse, but now you have a second career. So what does that look like?
Janelle doesn’t know! She’s still learning every single day, but she has cut down her nursing job to 1-2 days a week. Tune in at the 9 min. mark to learn more about how creating content has evolved into her main gig.
You recently launched your website. What can people find there?
The website is a blog but it also hosts Janelle’s e-books, her merch and more. Listen in at the 10 min. mark to hear how it has turned into her wildest dreams.
How do you make money on TikTok? And how does this become your big gig? Where does the money come from?
Janelle explained that there are multiple streams and she dives into all of them at the 11 min. mark. She has done some brand deals, but her main focus is just sharing her life to help other moms, women and people in general understand that living a healthier lifestyle doesn't have to suck and be miserable. Janelle said her focus is on sharing her journey and her true, authentic self, so she is particular about who she wants to brand with and is very adamant that she would never do anything for a paycheque.
Is your husband supportive?
Yes! He’s super supportive. Janelle said he’s actually a really good cook, they love cooking together and they’ve meal prepped for years, so this is really natural for them because they’re just sharing their life. Tune in at the 18 min. mark for more about him.
How do you deal with mean people on TikTok?
Janelle agreed that TikTok can be dark sometimes, but she said the mean comments kind of come with the territory of being on social media. People feel entitled to tell you how they feel. Listen in at the 19 min. mark to hear about why TikTok is a more negative platform if you’re public and how Janelle handles it.
Do you feel more pressure to be successful now and make sure the views continue to come in? How do you manage the feelings of growth when you’ve already hit 4 million? Do you feel like you have to keep going and do you feel more pressure now?
Janelle said there are times when she does feel the pressure, but she always reminds herself of why she started this. And although she loves sharing her journey, if this all went away tomorrow, she would still be able to feed her kids and pay her mortgage which might be why she feels like this can just be her fun, authentic place where she just shares her life and she hopes it will always stay that way. Check out the 22 min. mark for more.
Do you ever experience mom guilt for working two jobs while parenting?
Janelle has had that pressure of mom guilt - wondering if she’s working too much, trying to create too much content, on her phone too much. But she’s also showing her daughter what a CEO of a company looks like! Listen in at the 26 min. mark for her perspective.
Do you think that you’re going to get a book deal and write a cookbook?
She doesn’t know if she’ll get one, but every single day she’s shocked. So would a book deal shock Janelle? Yes. But then again she’s shocked every day, so… tune in at the 28 min. mark for another celeb duet that shocked us!
Is TikTok fame a thing? Does it pay the bills?
Yes! Janelle said it definitely pays the bills and it’s definitely possible to make this a full-time job and find extreme, uber success on TikTok. It’s the most powerful platform in her opinion. The growth and the possibility to go viral is just unmatched. Listen in at the 30 min. mark for more about the platform and how it differs from Instagram.
MORE ABOUT JANELLE ROHNER:
Janelle Rohner is a wife, mom of two beautiful girls and keto+low carb lover. She loves sharing easy, delicious recipes that never make you feel like you’re “on a diet.”
Janelle started this journey about 4 years ago after she had her first daughter. She was 35 pounds overweight, struggling with postpartum depression and feeling uncomfortable in her own skin. She knew she had to make a change when she noticed she was avoiding social gatherings and photos. She started her community because she wants us to motivate one another and keep each other accountable to become the best versions of ourselves for ourselves!
Check out her website here.